Posts Tagged sports business
Sports Marketing: Competitive Business Strategies for Sports
Product Description
B> Offering a hands-on approach to becoming an efficient sports marketing strategist, this guide shows readers how to develop their own idea for a sports product/event, create a strategic plan, and apply these ideas to a real-world business venture. KEY TOPICS: Exposing the day-to-day realities of putting together a sports business venture, the handbook begins with two case studies that introduce the overall situation facing sports managers as they attemp… More >>
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Careers and Jobs in Sport
Product Description
Although the prospects of making a career in professional sport are as uncertain as ever, the opportunities to work in sport and leisure are increasing. This accessible new book looks in detail at the different sectors of this popular industry, and covers a wide range of job opportunities within each area. Ideal for anyone considering working in sport, it provides essential information on how to get a job in: sports science, sports medicine, sports business, sports … More >>
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